Obtaining a brand-new Rolex watch from an authorized retailer has become a real challenge. Waiting lists for the brand’s popular models are among the longest in the replica watches UK industry, with delays that can stretch to several years. But why does such an iconic brand have such long waiting lists, and are there alternatives for those who don’t want to wait for years? Let’s explore the reasons behind these delays and the possible solutions for getting your dream Rolex faster.

Why are waiting lists so long ?
One of the main reasons for Rolex’s long waiting lists is the brand’s limited production. Rolex only manufactures a restricted number of cheap fake Rolex watches each year, estimated to be just over one million pieces. Although this figure might seem high, it is quickly spread across the different series of models and their numerous variations. For example, authorized retailers receive a relatively small number of pieces for each popular model, such as the Submariner or the Daytona. For some ultra-popular models, particularly the stainless steel models, demand far exceeds supply.
According to a Chrono24 article, a Rolex retailer might receive about 40 pieces of the Submariner No Date model per year, while the number of interested customers is much higher. This creates an artificial shortage and results in waiting times of several years to obtain a popular model.

Gold or platinum models such as the Daytona with a blue glacier dial or the Day-Date 40 are even rarer and require longer waiting times. For some, the wait can exceed five years.
What is the Rolex waiting list ?
Contrary to what one might think, the Rolex waiting list is not a real system where customers are served on a first-come, first-served basis. In reality, it is more of a wish list where retailers note the names of interested customers, but with no guarantee of a spot or immediate availability. This means that even if you’re on the list, you’re not guaranteed to receive top copy Rolex watches in the short term.

Moreover, retailers have full discretion in choosing who will receive a watch based on their relationship with the client. For example, a regular customer who has already purchased watches from the same retailer is much more likely to be contacted to buy best clone Rolex watches than a customer who has never made a purchase from that store.
Which models have the longest waiting times ?
Some best selling fake Rolex watches have particularly long waiting times. Among them is the Rolex Cosmograph Daytona, one of the most sought-after watches, with waiting times ranging from 1 to 3 years for stainless steel models and up to 5 years for platinum versions. Other models like the Sky-Dweller or Day-Date 40 can also take between 1 and 3 years to obtain, according to Chrono24.
On the other hand, some models are relatively easier to obtain. For example, the Lady-Datejust and the Yacht-Master with a 37mm case are often available in stock at retailers. However, for specific models like the Submariner or the GMT-Master II, customers will need to be prepared to wait between 6 and 24 months depending on the model chosen.

How to avoid the long waiting list ?
While the waiting times to obtain a Rolex from an authorized retailer are often long, there is an interesting alternative: the secondary market. The second-hand market offers a wide selection of recent Rolex watches or even rare vintage models. Although prices are often higher than retail prices, it is a viable option for those who do not want to wait for years for their replica Rolex watches for sale.
Platforms like Chrono24, one of the largest online luxury AAA+ replica Rolex watches marketplaces, offer Rolex watches available immediately, with authenticity guarantees and secure shipping options. Buying a pre-owned watch can be a practical solution, although it sometimes requires paying a premium for the speed of acquisition.
A long-term solution : Rolex increasing production
The Swiss watchmaker is well aware of the frustrations caused by its long waiting times. In 2022, the brand announced the opening of a new factory in Bulle, Switzerland to increase its production capacity. However, the first 1:1 Rolex replica watches manufactured in this new factory will not be available until 2029, according to Chrono24 forecasts.